Our Story

Specializing in driving digital capabilities using; web, social media & customer experience, to build customer loyalty.

A NEW breed of Digital Marketing Consultancy.

Sterling Steps is proudly Canadian based out of Toronto.

With Sterling Steps, you get to talk to a person! Clients receive one-on-one service, we don’t outsource!

We focus on driving digital capabilities for small and medium size enterprises at all stages of business. We are at the forefront of web design, digital marketing, social media and customer experience. In addition, we offer freelance and analytical services.

Our approach is different to most, we believe in comprehensive solutions. We can teach anyone to design a website. The real challenge becomes in both optimizing your website and fueling the traffic.  This means you must have great SEO (search engine optimization). Which needs to dovetail into your paid advertising strategy and compliment your social media strategy.  All this layers with your customer experience strategy, which creates a truly holistic approach with the objective of delighting your customers. 

We specialize in Driving Digital Capabilities:

  • Website Design & Build
  • Analytics & Reporting
  • Conversion Optimization
  • Content Marketing
  • Business Management
  • Paid Advertising
  • Social Media Marketing
  • Email Marketing

Sterling Steps Effect

  1. SOCIAL: We design social media strategies to drive your web traffic
  2. WEB: We design a better web experience to optimize “call to action”
  3. CUSTOMER EXPERIENCE (CX): This combined with our superior customer experience solutions & recommendations

RESULTING IN: Significantly improves your flywheel, drives loyalty, and gives you a distinct business advantage.

  • Retail
  • Healthcare / wellness
  • Professional Services
  • Media & Information Services
  • Financial Services
  • Public Sector
  • Not for profit

Ben Roberts: graduated in business marketing at the University of the West of England. Specialized in digital & Social Media marketing.

Experienced business professional & strategic leader with over 20 years of international consumer packaged goods (CPG) exposure and a proven history of driving volume and efficiency through insights and analytics.

Proven record in; managing, leading & rebranding teams, coaching, and mentoring.

Ben Roberts:

  • Business & Customer Development
  • Category Management
  • Data & Analytics
  • Design & Desktop Publishing
  • Account Management
  • Customer Marketing
  • Channel Development
  • Strategies & Modelling
  • Web Building & Ecommerce
  • Mobile & Digital Development
  • Brand Management & Marketing
  • Content Development & Strategy
  • Shopper Marketing & Research
  • Coding

Project Examples:

This must be the place digital marketing sign